Developing the Osborne Group’s web pages

Web Development Visual Design SEO UX/UI

Osborne Group is a brand with more than 250 years of experience in the artisanal production of food, spirits, and wines. Its commitment to the digital world—tailored to diverse audiences, goals, and contexts—is clear. We´ve partnered with their teams on several key projects, tackling unique challenges through a comprehensive approach where web design, SEO, and digital analytics have played a leading role.

Setting a goal

In addition to increasing the digital visibility of Osborne Group’s brands, the client aimed to modernize, transform, and evoke different emotions through design. To achieve this, we activated a digital strategy where UX/UI, SEO, and content marketing were key components.

Results that made the difference

Redesign of the Bodegas Montecillo website

(Results after 6 months)

+144.6% in average session duration
-32.9% in bounce rate

Integration of the Ron Burlanegra website into the Osborne Group

(Results after 3 months)

+68.9% in number of sessions
+50.2% in average session duration

We empathize with your needs and translate them to the digital plane let´s talk

A digital strategy that reinforces the brand

Each project we receive from Osborne Group starts with a unique strategic approach. That’s why each brand is treated as a specific challenge where we apply all our expertise in a personalized way.

For Bodegas Montecillo, we carried out a complete redesign, working on information architecture, wireframes, and developing a coherent, scalable design system. We also optimized all content for SEO to ensure strong organic search positioning. At the same time, we created a U.S.-specific domain version of the site, integrating a direct sales platform tailored to the U.S. market.

In the case of Ron Burlanegra, the challenge was very different. We worked with a renewed brand identity and defined guidelines that met the expectations of simplicity and minimalism. In parallel, we developed a website that embraced both technical and visual challenges, ensuring its value proposition and key product characteristic—its saline touch—came through clearly.

See the result of our work! VISIT WEBSITE

What makes this project special?

Every project with Osborne Group is special because it reflects a relationship of trust built over years of collaboration. The teams we’ve worked with have entrusted Góbalo not only with the web development of some of their most iconic brands (Anís del Mono, Carlos I, Brandy 1866, Ampersand, Doble V, and Gin Gold 999.9), but also with the responsibility of translating their identity into the digital space—especially through UX/UI, one of the disciplines in which we’ve worked most closely and consistently.