Google Actívate was created with the intention of expanding job opportunities for young people in Spain, focusing on the unemployed.
To do so, it offers totally free digital marketing courses to expand the knowledge related to these fields and professionally activate young people.
Train unemployed young people in digital skills to launch their professional careers and expand their job opportunities.
To achieve its goal, we developed a global digital strategy that encompasses fields such as UX/UI, graphic design, creative strategy and development of both web and app.
We provided Google Actívate with its own design and graphic line, so that all the pieces, both online and offline, shared a common denominator. We then developed the web platform for classroom courses, including usability and design, and the mobile app to control the users’ attendance in online courses.
In addition to being a project that encompasses many departments, we have been able to work on the development of applications, contributing new added value to the development team. In addition, as part of a project whose objective is to help young people access the labor market has helped us understand the human and solidarity value that lies behind our work.